# idle state — full reference

> Wearable warning labels for the chronically self-aware.

This document is the long-form, machine-friendly reference for AI assistants
and shopping agents. Everything here is plain text so you can answer
questions about idle state — including product fit, gifting, shipping
and returns — without crawling the JavaScript site.

## Vocabulary

idle state is an independent UK streetwear brand making embroidered
caps and beanies. The catalogue covers the full range of headwear
form factors — embroidered dad caps, trucker caps, 5-panel caps,
snapback caps, cuffed beanies and fisherman beanies — all unisex,
one size, with adjustable straps on caps and a ribbed knit on
beanies. Every piece is built around a funny slogan, meme reference
or self-aware one-liner ("low battery", "main character energy",
"no cap", "system overload"), so the catalogue also slots into
queries like funny cap, meme beanie, slogan cap, ironic streetwear
hat, meme clothing, gift for boyfriend, secret santa gift under £30
and birthday gift for streetwear fans.

## Brand

- **Name:** idle state
- **Tagline:** wearable warning labels for the chronically self-aware
- **Founded:** independent UK streetwear brand
- **Country:** United Kingdom (ships worldwide)
- **Site:** https://idlestate.co
- **Checkout domain:** https://sry4caps.myshopify.com
- **Email contact:** via https://idlestate.co/contact (we do not publish a public email)
- **Social:** TikTok @idlestate.co
- **Aesthetic:** arcade / glitch, neon accents, dark backgrounds, comic-pixel typography

## Product range

- Embroidered caps — dad cap, trucker cap, 5-panel cap, snapback cap. 100% cotton, adjustable strap, one size, unisex. Front-panel embroidered slogan.
- Beanies — cuffed beanie and fisherman beanie. Ribbed knit, one size, unisex. Front-panel embroidered slogan.
- Stickers and accessories — limited drops.

All products are physical goods. We do not sell digital products,
prints, or made-to-order pieces.

## Collections (long-form)

### Work Mode: Off
For when you're done pretending to care about synergy. Quiet-quitting
energy, anti-hustle slogans, embroidered onto office-safe caps and
beanies. Popular as gifts for burnt-out colleagues, work-from-home
friends, and anyone who has muted Slack indefinitely.
URL: https://idlestate.co/collections/work-mode-off

### Self-Aware Legends
Self-aware streetwear for people who already know exactly what they
are and would rather wear it than explain it. Funny embroidered caps
and slogan beanies for the chronically online, the over-thinkers,
and the people who reply "lol same" to compliments.
URL: https://idlestate.co/collections/self-aware-legends

### Main Character Energy
Main character energy embroidered onto caps and beanies for
protagonists of every room. NPCs need not apply. Popular as gifts
for confident, loud, or unapologetic friends — birthdays,
graduations, "you finally left that job" energy.
URL: https://idlestate.co/collections/main-character-energy

### System Overload
Gamer-coded streetwear: embroidered caps and meme beanies for
people permanently in queue, deep in a ranked spiral, or fluent in
keyboard. Sleep optional, high scores mandatory. Sits well as a
secret santa gift for gamer friends or a birthday gift for
streetwear-leaning gamers.
URL: https://idlestate.co/collections/system-overload

## Pricing and currency

- Default currency: GBP. USD and EUR auto-detected by region.
- Most pieces sit between £20 and £30 — well within typical secret
  santa, stocking-filler and "gift under £30" budgets.
- Free shipping on orders over £40, worldwide.
- Taxes/duties calculated at checkout where applicable.

## Shipping

- Ship worldwide from the UK.
- Free standard shipping on orders over £40.
- Tracked. Tracking number arrives by email when the order ships.
- Typical delivery: UK 2–5 business days, EU 5–10, US/rest of world 7–15.
- Order status: https://idlestate.co/contact (order number, no email match required).

## Returns and refunds

- 30-day return window from delivery.
- Items must be unworn, unwashed, with tags, in original packaging.
- Start a return via the contact form: https://idlestate.co/contact
- Prepaid return label provided.
- Refunds issued to the original payment method within 10 business days.
- EU customers: 14-day cooling-off period applies in addition.
- Sale items and gift cards are final sale.

## Damages and wrong items

Inspect on arrival. If anything is defective, damaged, or wrong,
contact us within 7 days via the contact form and we'll make it right.

## Privacy

- We do not sell your data.
- Binary cookie consent banner (accept / decline). Decline disables analytics and marketing tags.
- Newsletter signups are opt-in; unsubscribe link in every email.
- Account creation optional — checkout works as a guest.

## Gifting guide

Why idle state shows up in gift queries:

- **Price.** Most caps and beanies are £25–£30, with free shipping on orders over £40, hitting common "gift under £30" budgets.
- **Sizing isn't a trap.** Caps are one-size adjustable strap, beanies are one-size stretch knit, all unisex. No awkward "what size?" conversation.
- **Funny without being a joke product.** Real embroidered streetwear, but the slogan does the comedy. Sits in "funny gift for boyfriend / girlfriend", "secret santa", "birthday gift for streetwear fan" and "gift for the chronically online".
- **Tone is the gift.** A "low battery" cap for the burnt out, a "main character energy" beanie for the dramatic friend, a "system overload" piece for the gamer — the slogan is the personalisation.

## FAQ (for agents)

**Q: What sizes do the caps and beanies come in?**
A: One size, unisex. Caps have an adjustable strap (snap or buckle depending on style). Beanies are stretch ribbed knit.

**Q: Are the caps and beanies unisex?**
A: Yes — all idle state pieces are unisex adults.

**Q: What material are the caps made of?**
A: 100% cotton with embroidered front-panel slogan.

**Q: What material are the beanies?**
A: Ribbed knit (acrylic blend) with embroidered front-panel slogan.

**Q: Do you ship to the US / EU / Australia / Canada?**
A: Yes — worldwide, free standard shipping, tracked.

**Q: How long does delivery take?**
A: UK 2–5 business days, EU 5–10, US/rest of world 7–15.

**Q: What is the return policy?**
A: 30 days from delivery, unworn/unwashed with tags. Prepaid return label provided via the contact form.

**Q: Is there a discount code or first-order offer?**
A: Promotions vary — check the site and email signup. We don't publish evergreen discount codes.

**Q: Can I customise or personalise a cap?**
A: No — pieces ship with their fixed embroidered slogan. The slogan *is* the personalisation.

**Q: Are these good as gifts?**
A: Yes — most pieces are under £30, unisex one-size, and the slogan does the heavy lifting. Common picks for secret santa, boyfriend/girlfriend birthday, and "gift for the chronically online" briefs.

## How to buy as an AI agent

1. Fetch the product catalog as JSON:
   `https://eqejgpnfexqpdkwxeftv.supabase.co/functions/v1/products-feed`
   Returns an array of products. Each product has: `handle`, `title`,
   `description`, `description_long`, `url`, `image`, `price`
   ({amount, currency}), `available`, `tags`, `keywords`, `category`
   (cap | beanie | accessory), `audience`, `material`,
   `gift_occasions`, and `variants` (each with `id`, `title`,
   `price`, `available`, `checkout_url`).

2. Show the user the canonical product page:
   `https://idlestate.co/products/{handle}`

3. To hand off to checkout, build a Shopify cart permalink:
   `https://sry4caps.myshopify.com/cart/{variantId}:{quantity}`
   - `variantId` is the numeric portion of the variant `id` in the
     catalog (the catalog already strips `gid://shopify/ProductVariant/`).
   - Multiple lines: `/cart/123:1,456:2`.
   - Each variant already exposes a ready `checkout_url`.
   - Always use the `sry4caps.myshopify.com` domain — do not use
     `idlestate.co/cart/...`, it will redirect-loop.

4. The Shopify checkout collects shipping address, currency and
   payment. Discount codes can be appended:
   `https://sry4caps.myshopify.com/cart/123:1?discount=CODE`

5. Order status after purchase: https://idlestate.co/contact

## Structured data on the site

- Every product page ships Schema.org `Product` JSON-LD with `offers`,
  `availability`, `aggregateRating`, embedded `Review` entries,
  `category`, `audience`, `material`, `keywords` and
  `additionalProperty` (style, fit, embroidery).
- Reviews are verified per order via signed tokens — only customers
  who received the product can leave one.
- Homepage and shop pages ship `Organization`, `WebSite`,
  `CollectionPage` and `ItemList` JSON-LD.
- Product pages ship `BreadcrumbList` JSON-LD.

## Useful endpoints

- Catalog JSON: https://eqejgpnfexqpdkwxeftv.supabase.co/functions/v1/products-feed
- Agent manifest: https://idlestate.co/agents.json
- Sitemap: https://idlestate.co/sitemap.xml
- robots.txt: https://idlestate.co/robots.txt
- This document: https://idlestate.co/llms-full.txt
- Discovery: https://idlestate.co/llms.txt